{"id":9752,"date":"2015-06-26T18:30:28","date_gmt":"2015-06-26T18:30:28","guid":{"rendered":"https:\/\/crowdcontent.com\/blog\/?p=9752"},"modified":"2023-05-16T06:29:08","modified_gmt":"2023-05-16T10:29:08","slug":"5-easy-ways-to-get-and-keep-your-audiences-attention","status":"publish","type":"post","link":"https:\/\/www.crowdcontent.com\/blog\/content-marketing\/5-easy-ways-to-get-and-keep-your-audiences-attention\/","title":{"rendered":"5 Easy Ways To Get (and Keep) Your Audience’s Attention"},"content":{"rendered":"

\n

We are inundated with content. The average American consumes 34GB of content a week. Human brains process up to 11 million pieces of stimulus a day. <\/span><\/p>\n

Chartbeat CEO Tony Hailepublished an article<\/a> showing that over half of visitors leave a webpage in less than 15 seconds.<\/p>\n

So, how do you train your readers to read and remember what you want them to?<\/h3>\n
    \n
  1. Lead them there with a list. <\/strong>Why? Most readers today are taught to skim through an article so unless you can pull their attention right to your point they might stop reading<\/a>.<\/li>\n
  2. When it comes to selling; facts tell, stories sell! <\/strong>Show don’t tell. Paint a picture for your reader that leads them directly to your key points.<\/li>\n
  3. Less is More<\/a>. <\/strong>The shorter the better. When you edit, remove any filler words that don’t add to clarity.<\/li>\n
  4. Use fonts<\/a>, sub-headers and bold or italic to lead the reader to your next point<\/strong>. After you have finished writing see if your eyes are naturally drawn to the key points.<\/li>\n
  5. Be positive and write as though you were speaking with a friend or colleague. <\/strong>No one wants to feel like they are being lectured.<\/li>\n<\/ol>\n

    Of course, if your content isn’t important to the reader, it won’t matter how well you format or title it.<\/p>\n

    “A good teacher, like a good entertainer first must hold his audience’s attention, then he can teach his lesson.” – John Henrik Clarke<\/p><\/blockquote>\n

    When the reader is given a call to action it gets them involved in the process. <\/strong>Have you asked the reader to like, comment, or share? Challenge them to take action.<\/a> And do it in blue. Studies have shown that a blue CTA increases conversion by 20%.<\/a><\/p>\n

    I’m excited to hear what strategies you use and love, so thanks in advance for any comments that will help our community to target a reader’s attention and wrangle an audience.<\/p>\n","protected":false},"excerpt":{"rendered":"

    We are inundated with content. The average American consumes 34GB of content a week. Human brains process up to 11 million pieces of stimulus a day. Chartbeat CEO Tony Hailepublished an article showing that over half of visitors leave a webpage in less than 15 seconds. So, how do you train your readers to read […]<\/p>\n","protected":false},"author":242,"featured_media":9772,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_stopmodifiedupdate":false,"_modified_date":"","footnotes":""},"categories":[1],"tags":[],"yoast_head":"\n5 Easy Ways To Get (and Keep) Your Audience's Attention<\/title>\n<meta name=\"description\" content=\"Over half of visitors leave a webpage in less than 15 seconds. So, how do you train your readers to read and remember what you want them to?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.crowdcontent.com\/blog\/content-marketing\/5-easy-ways-to-get-and-keep-your-audiences-attention\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 Easy Ways To Get (and Keep) Your Audience's Attention\" \/>\n<meta property=\"og:description\" content=\"Over half of visitors leave a webpage in less than 15 seconds. So, how do you train your readers to read and remember what you want them to?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.crowdcontent.com\/blog\/content-marketing\/5-easy-ways-to-get-and-keep-your-audiences-attention\/\" \/>\n<meta property=\"og:site_name\" content=\"Crowd Content - Blog\" \/>\n<meta property=\"article:published_time\" content=\"2015-06-26T18:30:28+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-05-16T10:29:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.crowdcontent.com\/blog\/wp-content\/uploads\/sites\/16\/boys-286179_1280.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"853\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Charlotte Noble\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Charlotte Noble\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.crowdcontent.com\/blog\/content-marketing\/5-easy-ways-to-get-and-keep-your-audiences-attention\/\",\"url\":\"https:\/\/www.crowdcontent.com\/blog\/content-marketing\/5-easy-ways-to-get-and-keep-your-audiences-attention\/\",\"name\":\"5 Easy Ways To Get (and Keep) Your Audience's Attention\",\"isPartOf\":{\"@id\":\"https:\/\/www.crowdcontent.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.crowdcontent.com\/blog\/content-marketing\/5-easy-ways-to-get-and-keep-your-audiences-attention\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.crowdcontent.com\/blog\/content-marketing\/5-easy-ways-to-get-and-keep-your-audiences-attention\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.crowdcontent.com\/blog\/wp-content\/uploads\/sites\/16\/boys-286179_1280.jpg\",\"datePublished\":\"2015-06-26T18:30:28+00:00\",\"dateModified\":\"2023-05-16T10:29:08+00:00\",\"author\":{\"@id\":\"https:\/\/www.crowdcontent.com\/blog\/#\/schema\/person\/74475d9b338c438b72cf46cfd757b5ce\"},\"description\":\"Over half of visitors leave a webpage in less than 15 seconds. So, how do you train your readers to read and remember what you want them to?\",\"breadcrumb\":{\"@id\":\"https:\/\/www.crowdcontent.com\/blog\/content-marketing\/5-easy-ways-to-get-and-keep-your-audiences-attention\/#breadcrumb\"},\"inLanguage\":\"en-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.crowdcontent.com\/blog\/content-marketing\/5-easy-ways-to-get-and-keep-your-audiences-attention\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-CA\",\"@id\":\"https:\/\/www.crowdcontent.com\/blog\/content-marketing\/5-easy-ways-to-get-and-keep-your-audiences-attention\/#primaryimage\",\"url\":\"https:\/\/www.crowdcontent.com\/blog\/wp-content\/uploads\/sites\/16\/boys-286179_1280.jpg\",\"contentUrl\":\"https:\/\/www.crowdcontent.com\/blog\/wp-content\/uploads\/sites\/16\/boys-286179_1280.jpg\",\"width\":1280,\"height\":853,\"caption\":\"5 Easy Ways To Get (and Keep) Your Audience's Attention\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.crowdcontent.com\/blog\/content-marketing\/5-easy-ways-to-get-and-keep-your-audiences-attention\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Blog\",\"item\":\"https:\/\/www.crowdcontent.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"5 Easy Ways To Get (and Keep) Your Audience’s Attention\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.crowdcontent.com\/blog\/#website\",\"url\":\"https:\/\/www.crowdcontent.com\/blog\/\",\"name\":\"Crowd Content - Blog\",\"description\":\"Content Creation Advice You Can Actually Use\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.crowdcontent.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-CA\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.crowdcontent.com\/blog\/#\/schema\/person\/74475d9b338c438b72cf46cfd757b5ce\",\"name\":\"Charlotte Noble\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-CA\",\"@id\":\"https:\/\/www.crowdcontent.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/5187f6a0ce7a688849ef92899aad978e?s=96&d=blank&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/5187f6a0ce7a688849ef92899aad978e?s=96&d=blank&r=g\",\"caption\":\"Charlotte Noble\"},\"description\":\"Charlotte writes for a wide array of blogs and social media on topics including science, new age, arts & lifestyle. She knows how to capture the attention of readers through emotional connection and natural curiosity. She always meets deadlines and writes with attention to your unique client.\",\"url\":\"https:\/\/www.crowdcontent.com\/blog\/author\/charlotte-noble\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"5 Easy Ways To Get (and Keep) Your Audience's Attention","description":"Over half of visitors leave a webpage in less than 15 seconds. So, how do you train your readers to read and remember what you want them to?","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.crowdcontent.com\/blog\/content-marketing\/5-easy-ways-to-get-and-keep-your-audiences-attention\/","og_locale":"en_US","og_type":"article","og_title":"5 Easy Ways To Get (and Keep) Your Audience's Attention","og_description":"Over half of visitors leave a webpage in less than 15 seconds. So, how do you train your readers to read and remember what you want them to?","og_url":"https:\/\/www.crowdcontent.com\/blog\/content-marketing\/5-easy-ways-to-get-and-keep-your-audiences-attention\/","og_site_name":"Crowd Content - Blog","article_published_time":"2015-06-26T18:30:28+00:00","article_modified_time":"2023-05-16T10:29:08+00:00","og_image":[{"width":1280,"height":853,"url":"https:\/\/www.crowdcontent.com\/blog\/wp-content\/uploads\/sites\/16\/boys-286179_1280.jpg","type":"image\/jpeg"}],"author":"Charlotte Noble","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Charlotte Noble","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.crowdcontent.com\/blog\/content-marketing\/5-easy-ways-to-get-and-keep-your-audiences-attention\/","url":"https:\/\/www.crowdcontent.com\/blog\/content-marketing\/5-easy-ways-to-get-and-keep-your-audiences-attention\/","name":"5 Easy Ways To Get (and Keep) Your Audience's Attention","isPartOf":{"@id":"https:\/\/www.crowdcontent.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.crowdcontent.com\/blog\/content-marketing\/5-easy-ways-to-get-and-keep-your-audiences-attention\/#primaryimage"},"image":{"@id":"https:\/\/www.crowdcontent.com\/blog\/content-marketing\/5-easy-ways-to-get-and-keep-your-audiences-attention\/#primaryimage"},"thumbnailUrl":"https:\/\/www.crowdcontent.com\/blog\/wp-content\/uploads\/sites\/16\/boys-286179_1280.jpg","datePublished":"2015-06-26T18:30:28+00:00","dateModified":"2023-05-16T10:29:08+00:00","author":{"@id":"https:\/\/www.crowdcontent.com\/blog\/#\/schema\/person\/74475d9b338c438b72cf46cfd757b5ce"},"description":"Over half of visitors leave a webpage in less than 15 seconds. So, how do you train your readers to read and remember what you want them to?","breadcrumb":{"@id":"https:\/\/www.crowdcontent.com\/blog\/content-marketing\/5-easy-ways-to-get-and-keep-your-audiences-attention\/#breadcrumb"},"inLanguage":"en-CA","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.crowdcontent.com\/blog\/content-marketing\/5-easy-ways-to-get-and-keep-your-audiences-attention\/"]}]},{"@type":"ImageObject","inLanguage":"en-CA","@id":"https:\/\/www.crowdcontent.com\/blog\/content-marketing\/5-easy-ways-to-get-and-keep-your-audiences-attention\/#primaryimage","url":"https:\/\/www.crowdcontent.com\/blog\/wp-content\/uploads\/sites\/16\/boys-286179_1280.jpg","contentUrl":"https:\/\/www.crowdcontent.com\/blog\/wp-content\/uploads\/sites\/16\/boys-286179_1280.jpg","width":1280,"height":853,"caption":"5 Easy Ways To Get (and Keep) Your Audience's Attention"},{"@type":"BreadcrumbList","@id":"https:\/\/www.crowdcontent.com\/blog\/content-marketing\/5-easy-ways-to-get-and-keep-your-audiences-attention\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog","item":"https:\/\/www.crowdcontent.com\/blog\/"},{"@type":"ListItem","position":2,"name":"5 Easy Ways To Get (and Keep) Your Audience’s Attention"}]},{"@type":"WebSite","@id":"https:\/\/www.crowdcontent.com\/blog\/#website","url":"https:\/\/www.crowdcontent.com\/blog\/","name":"Crowd Content - Blog","description":"Content Creation Advice You Can Actually Use","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.crowdcontent.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-CA"},{"@type":"Person","@id":"https:\/\/www.crowdcontent.com\/blog\/#\/schema\/person\/74475d9b338c438b72cf46cfd757b5ce","name":"Charlotte Noble","image":{"@type":"ImageObject","inLanguage":"en-CA","@id":"https:\/\/www.crowdcontent.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/5187f6a0ce7a688849ef92899aad978e?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5187f6a0ce7a688849ef92899aad978e?s=96&d=blank&r=g","caption":"Charlotte Noble"},"description":"Charlotte writes for a wide array of blogs and social media on topics including science, new age, arts & lifestyle. She knows how to capture the attention of readers through emotional connection and natural curiosity. She always meets deadlines and writes with attention to your unique client.","url":"https:\/\/www.crowdcontent.com\/blog\/author\/charlotte-noble\/"}]}},"acf":[],"_links":{"self":[{"href":"https:\/\/www.crowdcontent.com\/blog\/wp-json\/wp\/v2\/posts\/9752"}],"collection":[{"href":"https:\/\/www.crowdcontent.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.crowdcontent.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.crowdcontent.com\/blog\/wp-json\/wp\/v2\/users\/242"}],"replies":[{"embeddable":true,"href":"https:\/\/www.crowdcontent.com\/blog\/wp-json\/wp\/v2\/comments?post=9752"}],"version-history":[{"count":0,"href":"https:\/\/www.crowdcontent.com\/blog\/wp-json\/wp\/v2\/posts\/9752\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.crowdcontent.com\/blog\/wp-json\/wp\/v2\/media\/9772"}],"wp:attachment":[{"href":"https:\/\/www.crowdcontent.com\/blog\/wp-json\/wp\/v2\/media?parent=9752"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.crowdcontent.com\/blog\/wp-json\/wp\/v2\/categories?post=9752"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.crowdcontent.com\/blog\/wp-json\/wp\/v2\/tags?post=9752"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}