{"id":18145,"date":"2018-11-02T17:57:46","date_gmt":"2018-11-02T21:57:46","guid":{"rendered":"https:\/\/crowdcontent.com\/blog\/?p=18145"},"modified":"2023-10-26T05:52:55","modified_gmt":"2023-10-26T09:52:55","slug":"content-marketplace-crowd-content-achieves-industry-leading-performance-metrics-through-gamification","status":"publish","type":"post","link":"https:\/\/www.crowdcontent.com\/blog\/news\/content-marketplace-crowd-content-achieves-industry-leading-performance-metrics-through-gamification\/","title":{"rendered":"Content Marketplace Crowd Content Achieves Industry-Leading Performance Metrics through Gamification"},"content":{"rendered":"<p><b>Victoria, BC, November 5, 2018:<\/b><span style=\"font-weight: 400;\"> Crowd Content Media, a company that helps businesses create content at any scale, reported today on key performance metrics from their proprietary content marketplace.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Perhaps most impressive, Crowd Content has reported that the average turnaround time for a 432-word content order is only one hour.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The company also shared that the average rating from customers per order is 4.15 out of a possible 5.0.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These numbers were taken from a sample of the latest 300,000 orders to move through the company\u2019s proprietary content marketplace.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cIt\u2019s exciting to share these numbers,\u201d said Crowd Content CEO, Clayton Lainsbury. \u201cBased on our own research, we believe this to be the fastest turnaround time for custom content creation on the Web. More importantly, though, we\u2019re able to do it without sacrificing quality. The fact that our customer ratings remain high across such a large sample of orders shows that the content is matching and exceeding customer expectations.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Aside from a meticulous selection process when accepting new writers, Lainsbury attributes a mature gamified technology platform to the above-average performance. \u201cFrom day one, we\u2019ve leveraged technology and gamification to improve the experience at Crowd Content. The platform is designed to maximize performance in key areas like speed, quality and reliability. For clients, this results in faster turnaround times, higher-quality content and fewer missed deadlines.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When asked if these performance metrics are translating to financial success, Lainsbury indicated that the company saw 85% revenue growth in Q3 2018 over the same period in 2017. \u201cWe\u2019re performing in areas that make a difference for customers, and that makes it easy for them to stay with us. When you combine that with our recent investments in customer acquisition, it sets a foundation for growth that we expect to continue into and throughout 2019.\u201d<\/span><\/p>\n<p><b>About Crowd Content:<\/b><span style=\"font-weight: 400;\"> Crowd Content is a content creation company based in Victoria, BC that helps brands and agencies create online marketing content at scale. The company is backed by well-known angel investors including Todd Dunlop (founder of Neverblue Media and RingPartner) and James DeGreef (founder of GenoLogics and Tectoria Venture Partners). For more information, visit www.crowdcontent.com.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Victoria, BC, November 5, 2018: Crowd Content Media, a company that helps businesses create content at any scale, reported today on key performance metrics from their proprietary content marketplace. Perhaps most impressive, Crowd Content has reported that the average turnaround time for a 432-word content order is only one hour. The company also shared that [&hellip;]<\/p>\n","protected":false},"author":270,"featured_media":30106,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_stopmodifiedupdate":true,"_modified_date":"","footnotes":""},"categories":[16],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Crowd Content: Gamification Powers Industry-Leading Performance<\/title>\n<meta name=\"description\" content=\"Find out how leading content creation platform Crowd Content leverages gamification to boost creator performance, deliver quality, and grow revenue.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.crowdcontent.com\/blog\/news\/content-marketplace-crowd-content-achieves-industry-leading-performance-metrics-through-gamification\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Crowd Content: Gamification Powers Industry-Leading Performance\" \/>\n<meta property=\"og:description\" content=\"Find out how leading content creation platform Crowd Content leverages gamification to boost creator performance, deliver quality, and grow revenue.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.crowdcontent.com\/blog\/news\/content-marketplace-crowd-content-achieves-industry-leading-performance-metrics-through-gamification\/\" \/>\n<meta property=\"og:site_name\" content=\"Crowd Content - 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